1. Be Positive – Use Positive language
2. Use active voice and address users
Be direct at the start of the sentence by getting to the objective or user goal, right away.
Active voice statements make it easier for readers to follow along without thinking about it. Instead of “To find out more, contact us” make a switch to “Contact us to find out more.”
3. Be mindful of jargon
As numeric value is easy to scan for human eyes.
5. Make a clear list
6. Be brief and to the point
7. “The User” Vs “you”
8. Don’t Over-Communicate